Online campaign to celebrate the 15th anniversary of Guggenheim Museo of Bilbao (Spain). The campaign had as asset Ben Pridmore, the three-time winner of the World Memory Championship.
“Ben Pridmore can memorise 930 binary digits in 5 minutes. He does it by inventing incredible stories in his head. We invited him to the Museum to create a story and see if he can remember it all. The amazing thing is not whether he can do it, but how he does it. ”
For this campaign we designed the landing and copies frames of the video.
Agency: Double You ❖ Art Director: Anna Coll ❖ Client: Guggenheim Museum of Bilbao
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